Defining The Boomer

Dave (60)

People born from 1946 to 1964 and are commonly children of World War II veterans. The early Baby Boomers started Rock’n’Roll.

Larry (55)

The working world expects people to be gymnasts – jumping through hoops. Most Boomers remain busy inside and outside of work due to their desire to make a difference.

Sue (58)

Being a boomer is an attitude that developed in their growth period - the sixties. The Boomers are about freedom, a change of coming out of the repressive life of the generation before them.

Denny (57)

Boomers are a people who are interested in the "here and now." They want to make life count, and see themselves as being active and productive people.

Sandra (60)

Born in 1946, with an attitude towards life saying, "I want to do things differently," Sandra considers herself the "ultimate Boomer." Boomers take a different approach to life than the Builders. The Builders had the work ethic that one does not play until the work is done; which meant that they commonly did not get to play until retirement. Boomers, on the other hand, adopted the "stop and smell the roses" approach to life, which meant that they desire to have fun along the way. Because the Boomers were facing the 'disposable worker' mentality, and sought to get the best out of life, they carried the banner of the second and third career lifestyle.

Arnold (62)

Boomers are driven to have a purposeful occupation.

Doris & Jim (63)

Boomers grew up in a fast-changing culture. They are the first truly mobile generation. They move wherever their career will take them. The "Nuclear Family" was broken apart by this mobility. They are also the first true "Sandwich Generation," caught between the ever-continual parenting of their childen, and the caretaking of their aging parents.

Stan (71)

Being a Boomer is not so much an age thing, as it is a mindset thing. Consider this question: "How old would you be if you did not know when you were born?"

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